Change Your Pants!
I hate to say this, but more often than not first impressions are generated by ones appearance. Imagine going out on the town with your friends or going on a first date with someone special. As you get ready you put on your favorite jeans. You're about to leave, check yourself in the mirror, and then you realize it... your favorite, perfectly worn-in jeans have a hole in them. Frustration and anger takes over because they fit you perfectly and give you a certain sense of comfort. Even though you hate to do it, you change them.
You're probably thinking, "How does an old pair of jeans have any relevance to business?" Well, it all goes back to appearance being the biggest part of a first impression. The outer-shell of your business is what draws in your clients. You wouldn't own a restaurant without having the name of the restaurant out front, would you? Unfortunately, the corporate world is full of business owners who resist the need to update or change for the good of their company. The key to making your business successful is being susceptible to change. Times are changing and you should work to keep up!
One of the fastest growing changes in the world as we speak is, of course, technology. Technology is driving businesses worldwide to become more successful than they ever imagined. Businesses can have one office, be located in ten or more different cities, and have their employees working remotely from home through the ease of technology. Instead of clients calling your office phone and getting your voicemail if you're busy, now those calls can be forward to your cell phone! Or even better, you can have your voicemail sent to your email! Have you ever missed an important email while not at your computer? Well thanks to changing technology, you can receive emails via your cell phone. My point is, technology can help you be more efficient not only for your employees but most importantly, your clients.
I get it... you're comfortable with your old phone system just like you are with your old jeans. Why would you want to start all over again wearing in a new pair? Similarly, you don't want to go through the trouble of learning to use what you think is "complicated" technology. The problem with this is, nothing lasts forever. Eventually, you need to put on a new pair of pants. Your business needs to update its communications solution. The great part is that thanks to VoIP, you can establish change without burning a hole in your pocket. It actually saves you money and increases your ROI. That's like finding another great pair of jeans on sale! There's definitely no excuse for you not to make the change. Even if you're hesitant to leave your comfort zone, we at Unified360 urge you to take that first step towards an upgrade. After all, isn't your business worth it?
Felicia Cienfuegos, Marketing Coordinator
Unified360